VISIT DALLAS X The Star Skyline


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We are back! Thank you Visit Dallas for including my team in another amazing event at Star Skyline. For those who haven’t heard, Star Skyline is a recently opened event space that sits off the runway at Love Field. The upscale atmosphere is the perfect venue for your next event!  

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Visit Dallas is a non-profit organization that covers and promotes all the best and sweetest parts of D-Town. Naturally, they had to host a happy hour for a first look at Star Skyline. Our friends at Legends were able to co-host the event. 

I love any excuse to show off our Zpheres! Our vapor bubbles are the perfect way to elevate any cocktail or beverage. The guests couldn’t get enough of our signature Lychee Martini. 

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This one-of-a-kind drink, infused with a floral tea, starts as a deep blue and fades to a light purple. The Zphere bubble tops it off and leaves guests amazed. 

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Next, we made our way to the three-piece Hotpoppin popcorn bar. Like always, there was something for everyone: buffalo hot wing for the spice lover, confetti for the indulgent, and black truffle for a salty, savory bite. 

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Last but not least, we brought an eight-tiered tower covered in our homemade, Make Your Life Sweeter®  truffles. Flavors included black truffle oil & honey, dark chocolate espresso, hazelnut & pop rocks, key lime pie, passion fruit, peanut butter & jelly, dulce de leche, macadamia, and sea salt caramel. 

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On the way out the door, guests filled Visit Dallas boxes with our delicious truffles. This way, everyone could take home their favorite treats for a late-night snack! 

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If this is any indication of the events to come at Star Skyline, I cannot wait. Visit Dallas, thank you for throwing such a spectacular kick-off for this space! Your team truly makes Dallas a sweeter place to live!

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Make Your Life Sweeter

-Yasmeen


Yasmeen Tadia
COLOR FACTORY HOUSTON

Color Factory and Make Your Life Sweeter® - can you name a better duo?! You’ve probably heard of the famous Color Factory by now, but for those who haven’t, it is an interactive art exhibit that is all things colorful, playful, insta-worthy and FUN! 

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Since 2019, Make Your Life Sweeter® has worked with Color Factory, serving our products to enhance the exhibition experiences. Color Factory opened in Houston late last year and it was about time we took a field trip! 

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Color Factory Houston is made up of interactive color installations that are representative of the city. Exhibits feature some of Houston’s favorite artists, designers, creatives and makers, individually chosen to tell their unique story and to inspire creativity and curiosity to all that enter. 

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Since its opening in 2017, Color Factory has filled Instagram feeds for all the right reasons. The space is filled with bright colors, one-of-a-kind experiences, and yummy snacks (that’s where we come in). There are dozens of Instagrammable moments, all captured without ever pulling out your phone. Each guest receives a photo token upon entering the museum. Throughout the exhibits, cameras capture candid moments of visitors enjoying and interacting with each room. At the end of the visit, you can scan your token to access all of the pictures.

One of Color Factory’s most popular rooms is called the Confetti Accumulation. Here, the ceiling continually rains confetti, filling the room with an explosion of color in every direction. To make this room even better, visitors can indulge in our Confetti Hot Poppin® popcorn and guess each kernel’s flavor!

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In another wing of the factory (and my personal favorite), guests not only interact with color and sweet treats, but also with each other, in the Complimentary Compliments room. Here, visitors face a stranger or friend to exchange compliments. The color of your given compliment determines the flavors of the Make Your Life Sweeter® Modsweets® gummy treats delivered to you in the Perfect Pairing room. Talk about making life sweeter! It just doesn’t get any better than that. 

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Color Factory’s celebration of art, color and the imagination is remarkable. What a magical day! I feel so fortunate to collaborate with a company that helps us make lives sweeter every day. 

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Make Your Life Sweeter

-Yasmeen 

Yasmeen Tadia
JERRY JONES' PRIVATE HANGAR - Legends Client Showcase

Last month, the Make Your Life Sweeter® team and I were invited to spread sweetness at the Legends Client Showcase at the new Star Skyline at the Braniff Centre in Dallas. The Star Skyline is a brand new, one-of-a-kind, event space designed for private parties, corporate meetings, receptions and more. It is conveniently located in Dallas Love Field’s luxury aviation and retail facility. The space overlooks Love Field’s runways and the downtown Dallas skyline. I was blown away by the breathtaking views, sleek, upscale design, and overall ambiance. 

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An intimate group of local event planners, caterers, florists and specialty event companies took advantage of the opportunity to scope out the venue for the first time and taste test a variety of products, treats and experiences - including yours truly!  

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Executive pastry chef for the Dallas Cowboys, Cesar Barachina, brought his A- game with an assortment of delicious treats. Cesar always brings something new and inventive. I could not get enough of his chocolate tarts, made with fresh, tobacco-infused cocoa beans!

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Guests were greeted with a pyramid of our Sugaire® Organic Cotton Candy Pints to try and take home. Flavors included piña colada, banana cream pie, sea salt caramel and more.

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Later, guests snacked on our Hotpoppin® Gourmet Popcorn Bar. Make Your Life Sweeter® met all sweet and savory needs with flavors from confetti to buffalo hot wing with ranch, and the crowd favorite, fried pickle.

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To close out the night, we showcased our newest product, the Zphere®. Let’s just say, the edible vapor bubbles were a hit! The Zphere® is an interactive and delicious drink experience that is sure to stir up conversation and fun at any event. 

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I look forward to many more special occasions held in this space. Thank you Legends Hospitality and Star Skyline for including Make Your Life Sweeter® in what was truly a beautiful night! 


Make Your Life Sweeter

-Yasmeen

Yasmeen Tadia
THE MET - Anniversary Soiree

SWEETNESS overload! Blog takeover by The Traveling Hijabista, DFW’s very own travel, food, and staycation blogger sharing her experience at Make Your Life Sweeter’s Anniversary Soiree.

 

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When Yasmeen shared with me that she would be celebrating her anniversary soiree at the MET I was ecstatic and shocked. I mean...a party... at the MET?... THE. MET?! Only months ago the most star-studded ensemble of celebrities graced the same steps at the MET Gala and I was going to walk those same steps to celebrate my friend’s success. NOT TO MENTION Yasmeen would be celebrating her success in none other than the Temple of Dendur, where the actual Gala dinner is held. *Gasp* How does Yasmeen do it? The past couple of years alone have been a whirlwind. She sprinkled her sweetness at the Forbes 100 Year Anniversary Party, Instagram, Facebook, and with the one and only, Oprah Winfrey. It is amazing to see Yasmeen build her empire while at the same time, illuminating as a single mom to her 10 year old entrepreneur, Zain. Only Boss Ladies can juggle life the way she does! Am I wrong? So the moment I got her invite, I booked the first flight to New York from Dallas. That’s how the Traveling Hijabista Flies. 

  

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When I arrived at the MET with my girl tribe we were welcomed with hors d'oeuvres and cocktails. I was dressed in a long formal dress designed by Turkish designer, Rasit Bagzibagli which sparkled under the glamorous MET lighting.  As a hostess escorted us into The Temple of Dendur, we all were stunned. Pillars of flowers towered overhead as a romantic palette of soft rose and velvety navy draped the room. Gilded flowers and candles gave the whole room a warm and inviting glow. Style by Marc’s florals and lighting brought a modern twist to the Temple and I just couldn’t believe that we were going to have mocktails in one of Egypt’s 1st century BCE Temples. As an Egyptian, I think my ancestors would’ve absolutely loved how Marc’s vision came to life. 

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Yasmeen, wearing a stunning, embellished cape-like dress designed by Ese Azenbor, welcomed us to her sweetness wonderland, and yes, sweetness wonderland is a thing when you’re with Yasmeen. I had no idea where to start my sweet tooth journey. Every corner of the exhibit had one of Yasmeen’s signature pieces.

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Ya’ll know how much I love chocolate, so I was instantly drawn to the tower of artisanal chocolate truffles. If you haven’t tried them, you are missing out! You absolutely have to try Yasmeen’s passion fruit flavor truffle. It is fresh, sweet and yet slightly tart; it’s perfection.

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And then it caught my eye…  Is that a blow torch? No, it’s Yasmeen’s newest creation, the Zphere making its debut in pure Yasmeen fashion. Zphere is an edible vapor bubble top on a mocktail and it is something to be experienced! The mocktail began aqua blue in color and then pour a splash mango nectar and, in a couple of seconds, voila! my drink was a beautiful emerald green color. Wait a couple moments more and it was topped with a Zphere. The fog that vaporizes when the sphere pops, and the infusion of mango and berry makes this drink extra magical.

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 Throughout the night I indulged on South African peppermint crisp popcorn and a myriad of macaron flavors while talking to some of the guests. We mixed and mingled for hours chatting about how Yasmeen had sweetened our lives.

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One of my favorite parts of the night was getting to see some of what happened behind the scenes. The Make Your Life Sweeter team worked together like a family. I truly understood why Yasmeen’s empire is so successful. It takes a village

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Celebrating Yasmeen’s 6 Year Anniversary in the same space that the MET Gala is hosted annually was truly a magical, unforgettable experience. What a way to toast to her success!

 

Happy Anniversary Yasmeen!

With Love,

Alaa

@thetravelinghijabista

 

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Yasmeen Tadia
MUSEUM OF ILLUSIONS - Soft Opening
 

As a small business in the Dallas community, Make Your Life Sweeter® is always so excited to support and promote new local businesses. Last weekend, our team served sweet treats for the soft opening of the Museum of Illusions here in Dallas! Only a select list of guests were invited to explore the museum for the very first time. The museum is filled with mind-tricking and exciting exhibits. As they like to say, “nothing is as it seems and the unbelievable truly becomes a reality.”

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To kick things off, our team served a Gourmet Hotpoppin Popcorn bar with a variety of tasty flavors including Buffalo Hot Wing and Better than Chicago! In addition, our team created a signature Hotpoppin flavor for the opening.  Orange Creamsicle is a fruity yet creamy new flavor designed to match the museum’s branding. 

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To wash snacks down, we assembled a sparkling water and cotton candy infusion station. Guests could choose between Mango and Rose Gold Sugaire Cotton Candy to elevate their beverage!

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Amidst the sweetness, magicians performed magic tricks, the DJ brought all the music vibes, and photographers captured guest experiences. We continued the amazement with our signature Lychee Martini. 

Here, our Zphere Edible Vapor Bubble sits atop a tropical, color changing concoction and then bursts into a cloud of sweetness. 

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Fortunately, our team was able to enhance the guest experience and also enjoy the museum's exhibits!  Some of our favorite rooms were the Vortex Tunnel, Infinity Room and Rotated Room.

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We truly could not believe our eyes! Museum of Illusions, our team is thrilled to welcome a new Dallas must-see. It was a pleasure working with you!

Make Your Life Sweeter,

Yasmeen

 
FORBES - CMO Summit
 
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Last weekend, our team was invited to attend the 2019 Forbes CMO Summit! Here, Chief Marketing Officers from across the world gathered at the Ritz Carlton in beautiful Southern California. Speakers and experts explored the most cutting edge marketing, branding and advertising strategies. 

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Guests started their morning the right way with a variety of Make Your Life Sweeter® treats! Centerpieces included martini glasses filled with Italian Cream Cake and Confetti Hotpoppin gourmet popcorn. In addition, guests enjoyed individual donut holes with a delectable chocolate sauce drizzle. 

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Don’t worry: we didn’t forget the afternoon pick-me-up. Attendees took a break for our scrumptious Make Your Life Sweeter® chocolate truffles, Better Than Chicago Hotpoppin popcorn, custom CMO Forbes macaroons and white chocolate lemon cream almonds. Y. U. M. 

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In the spirit of the event, we brought a signature, color changing beverage: “The Dreamer.”

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Last, but certainly not least, we were invited to a Forbes cocktail hour. At the open bar, people could add our edible vapor insion to any drink. There was a crowd around the Zphere assembly line all night!

Once dinner began, we prepared the Affogato bar: gelato ice cream topped with Sugaire and french press, hot coffee! It was the perfect treat to end a sweet weekend! 

Fortunately, our team was able to take away as much as we brought to the weekend. Marketing masterminds like Andrea Mallard from Pinterest, Eric Edge from Postmates, and Ronalee Zarate from the Los Angeles Rams imparted their expertise and left everyone with a new perspective. Thank you to Forbes and all of the amazing attendees.

Make Your Life Sweeter,

Yasmeen

 
INSTAGRAM NEXT - Media Event with Adam Mosseri

After an amazing event at the Instagram San Fransisco office, my team and I hoped on a transcontinental flight and headed straight to New York for an event with the CEO of Instagram himself! As we landed in New York, my team and I headed straight to the Instagram office to begin setup for the days event.

As we started setup, I was able to take a tour of Instagrams newest floors that were added in since last time I had visited. I was so amazed to see a full revolving sushi bar with multiple choices of assorted pieces! I made my way through the new floors, astonished at the beautiful layout of the building.

As the conference came to a break, attendees and employees were all welcomed with a Make Your Life Sweeter® Custom Le Mod Macaron Bar with your choice of assorted flavor! Guests couldn’t get enough of the sweet treats and we were swarmed with people during the entirety of the break! As everyone made their way back into the conference, my team and I started to break down and prepare for the evenings event.

While the Make Your Life Sweeter® team began setup for the Instagram Happy Hour, I had the opportunity to listen in on the Conference and was just in time to hear from guest speaker, Mark Zuckerberg himself! It was a once in a lifetime opportunity that I was so thankful to have had!

As the conference ended, all guests made their way towards the happy hour section to enjoy some sweet treats! Everyone was welcome to a Sugaire® Organic Cotton Candy Hot Coffee Infusion Bar with choice of either Pumpkin Spice or Creme Brûlée Cheesecake flavored cotton candy! After picking up a sweet drink, guests can choice between an assortment of HotPoppin™ flavored Gourmet Popcorn! And to end the night, you couldn’t pass up a Zsphere Infused Cocktail! Everyone had such an amazing time dancing and conversing!

In the last 24 hours, the Make Your Life Sweeter® team traveled across the country for two of the most prominent parties for Instagram. I am so thankful for these countless opportunities and the amazing relationship growing between the Make Your Life Sweeter® and Instagram team!

Make Your Life Sweeter

- Yasmeen

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SHELBY ROBERTS WEDDING

Through the years, I have had the opportunity to create in depth friendships with many of my beloved clients. In my personal experience, I find that it makes life a little sweeter for both sides if you’re able to connect on a deeper level! I pride myself on connections and relationships with others, so when I was asked to attend the wedding of my dear friend and client Shelby Roberts (head of marketing for Lyft Dallas), I was happy to accept!

Located at the fabulous Joule hotel in downtown Dallas, my team and I arrived to begin setup for the nights festivities. After we set up for the reception, the Make Your Life Sweeter® team hurried down to watch the ceremony, which Shelby so graciously invited my whole team to! As I watched Shelby and Kyle share vows and prayers, I realized how joyful it was to see two people share so much love for one another. It was truly something magical!

Make Your Life Sweeter Events - Shelby Roberts Wedding

After the ceremony, everyone made their way across the street and back up to the Joule Ballroom where they were all welcomed with a HotPoppin™ Gourmet Popcorn Bar with guests able to choose between 5 different assorted flavors!

During the reception, Shelby dedicated a table to my team and I so that we could be apart of her special day! After the decadent 5 course meal, we were all welcomed with speeches and dancing to last us through the night!

As guests made their way to take a dance break, they were able to grab a sweet little treat to end the night! Attendees were able to take an item from the Make Your Life Sweeter® Dessert Bar and could choose between an assortment of Le Mod Macarons, ModChocolate or Sugaire® Organic Cotton Candy! Everyone loved the dessert station and couldn’t get enough!

When the night grew to an end, everyone made their way downstairs for the bride and groom sendoff. As my team and I started to cleanup our station, I was approached by Shelby, who could not stop thanking me for making her special day so much sweeter! I am so thankful and so lucky to have such amazing and extraordinary clients like Shelby. It is such a great feeling to know that I have such great clients that can turn into lifelong friends!

Make Your Life Sweeter

- Yasmeen

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INSTAGRAM - Women in Engineering Event

Over the last year, Make Your Life Sweeter® has collaborated and grown with the team at Instagram Corporate through events all around the country. Through this partnership, the Instagram team and I have had the opportunity to merge our photogenic materials with a highly adaptable platform for the biggest social media company in the world. This past October, I was contacted by the Instagram team to help with an event located at their Corporate Office in San Fransisco, and was so happy to oblige!

The Make Your Life Sweeter® team and I arrived in San Fransisco to begin setup for the days event. As we arrived to Instagrams corporate office, I was amazed at how beautiful the facility was. Throughout the year, I have had the opportunity to visit many different Instagram and Facebook offices across the country and have been astonished as to how every office has the same structure, but completely different layouts in every city.

As the event began, all guests were welcomed with a ModChocolate Artisanal Truffle Bar with custom takeaway gold chocolate boxes with your choice of artisanal truffles! On the other end of the room, we had a beautiful Sugaire® Rose Gold Organic Cotton Candy Infusion Bar with sparkling water! Throughout the night, everyone had such an amazing time dancing to the top hits from the early 2000’s and eating way to much chocolate!

As the event drew to a close, my team and I began to break down our stations to prepare for our next event. I was so thankful for the opportunity, I have a feeling we’ll be seeing another Instagram office in the near future!

Make Your Life Sweeter

- Yasmeen

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STATE FAIR OF TEXAS

Since 1886, the State Fair of Texas® has been one of the largest and longest running Fairs in the entire nation. Through the course of 24 days, the State Fair welcomes over 2 million visitors from all around the world! Every year, the State Fair of Texas® promotes education, agriculture, and community involvement in a safe and family-friendly environment. This past September, the Make Your Life Sweeter® team was asked to participate and make life a little sweeter for a selected group of people for a party at the State Fair!

My team and I arrived earlier in the day to begin setup for the nights event. I was so excited when I found out that in order to get to the Hall of State, I had to actually drive through the fair and was able to see everything before it was open for the season. I was such a cool experience to be able to see the famous areas like “midway” completely empty!

As my team finished setup, we were able to walk around and see that the famous Hall of State was decorated from head to toe. The building itself is something out of a dream, and so remarkably beautiful. The theme for the night was influential people that were born in the great state of Texas! As you make your way through the main hall, you’d find cutout posters of Mathew McConaughey and famous memorabilia like Star Wars’ very own Chewbacca costume! It was so fascinating to be able to see all of the influential people that have graced our beautiful state of Texas.

As guests made their way into the party, they were all welcomed with a Hotpoppin™ Gourmet Popcorn Bar with a choice of 4 different assorted flavors! Everyone loved the popcorn bar and couldn’t get enough! It was the perfect addition to the party and was so delightful to see everyone’s face light up when they were handed some sweet treats!

After the party, guests were ushered outside to see a private performance by one of the most gifted dancing teams I had ever seen, the night ended with fireworks and an amazing light show! I was so thankful to have had the opportunity to participate in such an amazing event, until next year!

Make Your Life Sweeter

- Yasmeen

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TOWER CLUB - Grand Opening

Tower Club is a once in a lifetime experience for all social, business and humanitarian needs. Located in the prominent business district of downtown Dallas, Tower Club is situated on the top floor of Thanksgiving tower. Being placed in the most prominent area in all of Dallas, members are welcome to all that Tower Club offers. Special benefits to this haven in the sky include; complimentary coffee served by a professional Tower Club barista, a luxurious dining area with the best views of the Dallas skyline, a virtual reality golf simulation, and an amazing work area- perfect for business meetings and interacting with clients.

This past September, Tower Club had their official grand opening party! The amazing team over at Tower Club wanted to go all out to show their members how much they really mean to them, and what better way than bringing the Make Your Life Sweeter® team in to make life a little sweeter for everyone! As my team and I arrived for the event, we were welcomed in and brought to the dessert room to begin setup for the nights festivities! Everyone was putting together last minute touches as the event drew nearer, they were situating furniture and placing decorations on the walls; by the time the event had started, everything was picture perfect.

As guests started to make their way into the club, they were welcomed with exquisite hors d'oeuvres, drinks and great conversations! The main area was engulfed in soon to be and current members, all ready to have an amazing night!

As the party progressed, guests made their way throughout the club. They were able to walk through the entirety of the floor, checking out all that the Tower Club had to offer! Multiple conference rooms had been transformed into a party extravaganza. In one room, you could dance the night away on a LED Dance floor and strike a pose in the Tower Club featured photo booth! In the other room, guests were all welcomed with a a Make Your Life Sweeter® Gourmet Dessert Bar and a Sugaire® Organic Cotton Candy Hot Tea Infusion Bar! Everyone loved the sweet treats and couldn’t get enough!

As the night drew to a close, everyone said their goodbyes and made their way downstairs. It was such an amazing night spent with the most exquisite group of people! I cannot thank Tower Club enough for such amazing hospitality and kindness, can’t wait until the next event!

Make Your Life Sweeter

- Yasmeen

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ARMSTRONG MCCALL - World's Fair Hair Show

Armstrong McCall World’s Fair is a hair show that specializes in educating and developing hair stylists all around America. Every year, Armstrong McCall is the leading educator in the newest trends and tools. This year, Armstrong McCall decided to set up shop in San Antonio for their annual three day convention. When I was asked to incorporate a little Sweetness to the fabulous Conair booth, I was happy to oblige!

My team arrived at Henry B. Gonzalez Convention Center in San Antonio to begin setup for the three day extravaganza. As the Make Your Life Sweeter team made their way through the convention, we were thrilled to find that we would be incorporating a little sweetness to the most elaborate booth in the entire show! Conair was situated right in the middle of the convention center, making it the perfect stop for all attendees. As my team began setup, we were greeted with warm welcomes and kind smiles from everyone at the Conair booth.

As the World’s Fair Hair Show started commencement, the Make Your Life Sweeter was ready to serve some sweet treats for all convention goer’s. As guests made their way through the arena, they all stopped and watched in amazement as Conair’s top hair guru’s graced the stage to present tutorials, insights and advice to all that listened. All attendees were greeted with a Hotpoppin Gourmet Popcorn Bar with your choice of five different flavors, as well as a Sugaire Tasting Bar with your choice of either banana or pineapple flavored organic cotton candy!

As the day’s progressed, more and more guests flocked toward the Conair booth with the promise of one of a kind hair comprehension (as well as some pretty awesome sweet treats)! Throughout the three day period, the Make Your Life Sweeter team served over 2,500 people! I am so thankful for the amazing opportunities that Conair has bestowed on my team and I, and I cannot wait to see what lies ahead for the Make Your Life Sweeter and Conair collaboration!

Make Your Life Sweeter

- Yasmeen

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SAKS FIFTH AVENUE - Storewide Breakfast

Saks is a chain of luxury department stores spanning all around the country. Anyone who’s anyone can shop till they drop at this remarkably chic store. Every year, Saks outshines and puts their clients satisfaction above all else. This year, the Make Your Life Sweeter® team was asked to incorporate a little sweetness to this quarters annual storewide breakfast, and we were thrilled!

The Make Your Life Sweeter® team arrived at the legendary fifth avenue flagship store for the event. My team and I were ready to take on anything! We were instructed to the 6th floor, where we began setup. While we were setting up, I was able to meet and interact with most of the team that had organized the event. I was so lucky to have met such an intelligent and humble group of people!

As employees started to make their way up to the sixth floor, they were welcomed with a Make Your Life Sweeter® Breakfast Bar! On either side of the table, you were able to choose between a Sugaire® Organic Cotton Candy Hot Coffee or Hot Tea Infusion Bar with customized Saks Hashtag Flags! After guests chose their preferred beverage option, they made their way to the Make Your Life Sweeter® Breakfast Station where they were able to choose between a Caramel Frappuccino, Morning Latte, Glazed Donut or Strawberry Parfait flavored customized Saks Macaron! If you didn’t want to partake in the Macaron tasting, Make Your Life Sweeter® also had specialized glazed donut holes with Sea Salt Caramel flavored organic cotton candy!

After serving over 100 eager Saks employees in under 45 minutes, everyone took their seats to begin the meeting. I was fortunate enough to hear the President of Saks - Marc Metrick, speak to his fellow Saks team. It’s so inspiring to listen to someone talk about something their so passionate about, I was so thankful for the opportunity! The meeting ended with a fashion show featuring Saks’ own employees!

It’s crazy for me to think that just 8 short months ago I was across the street watching the famous window display show that Saks illustrates every Holiday season, and now I am welcomed in like one of their own. I am so thankful for all of the opportunities and friendships that I have had through this amazing journey, I can’t wait for our next event with Saks!

Make Your Life Sweeter,

- Yasmeen

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SEPHORA - Color Up Close Event

Sephora is one of the most popular and influential makeup companies in the entire country. Each year, Sephora generates millions on revenue through their stores. Sephora is a company that belongs to anyone, no matter age, gender or race. You find what you need (and let’s be honest, probably a little more)! When Make Your Life Sweeter® was asked to help incorporate a little sweetness into one of their biggest events, we were happy to oblige!

My team and I arrived to New York to begin setup for the Sephora event that would take place over the course of two days. Located at the most pristine shopping mall in all of New York, Hudson Yards was calling our name. As we arrived to Hudson Yards, my team and I made our way through the mall and up to the third floor, where we laid our eyes on the most beautiful Sephora in the entire city.  As we made our way inside, I was welcomed by the fabulous Sephora team and felt right at home! The Make Your Life Sweeter® team began setup and we got straight to work!

Sephora was hosting no other than Elaine Welteroth! Former Editor in Chief of Teen Vogue, and newly established bestselling author of “More than Enough” ! I had the opportunity to work with Elaine in the past when she was at Teen Vogue and was so thankful to have had the opportunity to catch up! As guests waited eagerly to meet Elaine, they were welcomed with a Sugaire® Organic Cotton Candy Infusion Bar with a Passion fruit sparkling lemonade and your choice of organic cotton candy! Everyone was thrilled to have a sweet treat and were even coming back for seconds! For V.I.P guests, Make Your Life Sweeter® offered a custom Sephora ModChocolate Artisanal Truffles Bar with customized 2 piece Sephora gold keepsake boxes to take home! As the event progressed to its second day, we were welcomed with even more eager customers looking for a Sweet treat! 

I cannot thank the team over at Sephora enough for such a remarkable opportunity and for treating the Make Your Life Sweeter® team as one of their own! I cannot wait to see what other collaborations the Sephora and Make Your Life Sweeter® team will think of next!

Make Your Life Sweeter

- Yasmeen

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L'ORÉAL - VIP Insiders Event

L’Oréal is one of the biggest and most influential cosmetics company in the entire world. They supply everything from hair to skin products and continue to make the newest and most innovative products on the market. This past August, the Make Your Life Sweeter® team had the opportunity to make the night a little sweeter for a small cocktail party celebrating all that is L’Oréal!

As my team and I arrived to the Omni® Hotel located in the heart of downtown Dallas, I was reminded how beautiful of a place the Omni® is! We proceeded to the conference floor to begin setup for the nights event. When we arrived, we were greeted by the sweetest team over at L’Oréal and soon became quick friends!

As quests started to make their way into the room, they were greeted with a Fluffpop® Artisanal Miniature Gourmet Cotton Candy Live Spin Station with your choice of either Guava, Lychee, Pineapple or Strawberry flavored cotton candy! As I passed assorted flavors of Fluffpop® around the room, I was engulfed in eager and excited guests hoping to grab a taste of the sweet treat!

Throughout the night, those in attendance were welcomed with a variety of food options like street tacos, lobster rolls, sliders and even a diy salad table! As everyone conversed and danced through the night, they were able to remember the event perfectly with a very special and intricate photo-booth with your choice of wig!

It was such a magical night celebrating L’Oréal! The Make Your Life Sweeter® team cannot wait to collaborate with them again!

Make Your Life Sweeter,

- Yasmeen

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NEIMAN MARCUS - Hudson Yards Pride Event

Neiman Marcus is a chain of luxury department stores with facilities all around the country. Every year, the Make Your Life Sweeter® team travels vigorously to multiple Neiman Marcus stores to provide one of a kind experiences for eager shoppers.

A few months ago, Neiman Marcus opened their latest store in the newly built shopping center in Hudson Yards. The Neiman’s team flew us out for the grand opening and we all had such a SWEET time! This past June, we were approached by Neiman Marcus Hudson Yards to participate in their fabulous Pride event at the store.

The Make Your Life Sweeter® team arrived in New York to prepare for the days event. As we arrived to Neiman’s, we were directed towards the front of the store, adjacent to the shoe department where we began our setup. As we started arranging our station, we were constantly being surrounded by eager shoppers inquiring about our activation. By the time the event started, the Make Your Life Sweeter® dessert station had a line out the door of ecstatic people who couldn’t wait to try our Sweet treats!

As Neiman Marcus shoppers made their way in, they were welcomed with an ModSweets Artisanal Truffle Bar and a customized Neiman Marcus Hotpoppin® Gourmet Popcorn Bar. Everyone had the opportunity to choose their preferred flavor of Popcorn and Truffle and couldn’t get enough!

Throughout the event, Neiman Marcus provided a live dj, refreshments and professional artists into the store to make the event POP! I couldn’t have thought of a better way to kick off Pride Month! I’m so honored to have had the opportunity to participate in such an amazing event! Can’t wait to see what Neiman Marcus has in store for us next!

Make Your Life Sweeter

- Yasmeen

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FACEBOOK - Bring Your Kids To Work Day

Facebook is the most visited social media platform in the entire world. Every day, millions of users check into the site. With offices all around the world, Facebook is the most influential form of communication of the 21st century. 

The Facebook office located in New York City, is home to hundreds of eager and driven employees. Taking occupancy over multiple floors in one of New Works finest high-rises, everyone has more than enough space to fulfill their most creative potential in order to produce their best work.

This past June, I was asked to Make Life a little Sweeter for Facebooks annual “Bring your kids to work day”, and I was thrilled to be able to attend with my Sweet team!

My team and I arrived to the Facebook office the morning of the event and were greeted with the biggest smiles! Everyone was in such a great mood because of the days events. I was handed an abnormally large MetroCard with the days festivities printed on the back as the Make Your Life Sweeter® team was directed to the Instagram floor to begin setup.

As fellow Facebook employees made their way through the building with their children, they were all welcomed with a HotPoppin® Gourmet Popcorn Bar and a Sugaire® Organic Cotton Candy Custom Tasting Bar! We were placed right next to the complimentary Instagram juice and gelato bar, making it the perfect place to stop and grab a Sweet treat!

As the day progressed, I was able to walk around the Facebook and Instagram offices to see all the festivities that were brought out for this special day. They had face painting, balloon artists, book readings and even real life lego characters running around!

The Make Your Life Sweeter® team had such an amazing time and I am so thankful for such an amazing opportunity and chance to be able to hang out with the cutest kids all day! Can’t wait for next year!

Make Your Life Sweeter

- Yasmeen

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CONAIR - Premiere Orlando Beauty Show Convention

Conair® is a billion dollar company that specializes in selling beauty and health products for both consumers and professionals all around the world. Every year, Conair® attends an elaborate beauty convention that takes place over the course of 3 days in the great city of Orlando! This year, I was asked by the team at Conair® to bring a little extra Sweetness to their booth, and I was thrilled to do so!

The Make Your Life Sweeter® team arrived in Orlando the day before the convention to begin setup for the event. As we made our way through the facility, we were able to get a first look at the entire convention center that was to be completely transformed into an elaborate show the next day. It was amazing to have had the opportunity to see just how much work goes into one show. From placing carpet to hanging wall mounts, everyone was rushing and working diligently to insure a smooth convention for the coming weekend.

As we descended on our first day of Premier Orlando, the Make Your Life Sweeter® team was ready for anything. We arrived a few hours before showtime to insure that everything was perfect for the Conair® Puremix booth. As guests started to pour in the convention center and making their way over to our booth, they were all greeted with a customized Conair® Sugaire® Organic Cotton Candy Hot Tea Infusion Bar and a HotPoppin® Gourmet Popcorn Bar with assorted flavors.

As attendees stopped to grab a sweet treat, they were greeted by the fabulous team at Conair®! All convention goers was informed on the newest Conair® product hitting the shelves and were even given free samples to take home! Over the course of 3 days, the Make Your Life Sweeter® team served over 1,000 eager customers!

Throughout the convention, I was able to walk around and see all of the newest trends in the haircare and makeup world. I was blown away by the magnitude and the beauty of the show, and all the hard work that goes into creating such an elaborate and amazing convention. The Make Your Life Sweeter® team had such an amazing time at the Premier Convention in Orlando and I cannot wait to see what the Make Your Life Sweeter® and Conair® team collaborate with in the future!

Make Your Life Sweeter

- Yasmeen

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KAABOO MUSIC FESTIVAL

Kaaboo® is a curated three day experience festival that immerses the best of entertainment. Kaaboo® takes pride in being one of its kind and being everything that a typical music festival is not. Every year, Kaaboo® takes residency in Del Mar and Grand Cayman Islands. This year, the team at Kaaboo® thought to change it up by hosting the event in Texas! When we were contacted to Make Life a Little Sweeter for everyone attending we couldn’t refuse!

Kaaboo® set up residency at AT&T stadium- otherwise known as the Cowboys Stadium. The stadium was engulfed in three days of live music and comedy performances. As my team and I arrived early to setup for the first day of festivities, we were all amazed at the complete transformation of the stadium and surrounding grounds.

Everything was curated for the festival. The Stadium was immersed in stunning pieces of artwork hung 10 feet high for guests to see. There were food trucks galore with enough food to make any food junkie happy, and there was even an outdoor swimming pool for guests to plunge into whenever they felt like going for a little swim!

The Make Your Life Sweeter® team arrived at the personalized Bank of America Lounge early Friday morning to begin setup for the weekends events. The Bank of America® Lounge was situated right in front of the main stage for Kaaboo®, which made it the perfect (air conditioned) place to watch all the best performances!

As all festival goers made their way through the grounds, they had the opportunity to stop by the Bank of America® tent and grab some SWEET Sugaire® Organic Cotton Candy as they enjoyed the festival.

Throughout the weekend, we served hundreds of Sugaire® pints to fellow Bank of America® customers. Everyone loved the idea of a SWEET treat and were grabbing multiple flavors so that they could save them for later!

The Make Your Life Sweeter® team was so thankful for the remarkable opportunity to be able to attend Texas’ very first Kaaboo® festival and to have made such an amazing partnership with the team over at Bank of America®. I cannot wait to see what next year has in store for us!

Make Your Life Sweeter

- Yasmeen

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THE BREAKERS - ANCDS Conference

Founded in 1896, the Breakers® is one of the most prestigious and well sought after resorts in North America. Guests are known to range from business tycoons to well known movie stars. Anyone who’s anyone stays at the fabulous resort, located in the beautiful Palm Beach, Florida. The Breakers® have held the honor of hosting the most elaborate events that anyone has ever seen. Every year, the Breakers® hold an immaculate 3 day pharmaceutical conference in the resort. This year, The Breakers® reached out to the Make Your Life Sweeter® team in hopes to spread a little Sweetness for the last night of the conference. We were thrilled to participate!

My team and I arrived in Palm Beach and made our way to the world renowned resort. When we arrived, we were directed straight to the ballroom to begin setup for the nights event. As we made our way to the the Grand Venetian Ballroom, we were all blown away by the magnitude and ambiance of the resort, it felt like we had just stepped into a castle. It was absolutely breathtaking.

Every major company was attending this event. Coca-Cola® and Pepsi were both in attendance as the biggest contributors (if that’s gives you any insight!). The Make Your Life Sweeter® team set up two beautiful dessert bars for the conventions last event. As guests arrived in the grand ballroom, they were welcomed with a Sugaire® Organic Cotton Candy Infusion Bar with customized Breakers® hashtag flags. Guests were completely blown away and were even coming back for more!

As guests danced and conversed the night away, they feasted on an elite buffet style meal with decadent seafood as far as the eye could see. When they were finished, everyone made their way to the Venetian Ballroom for some SWEET treats!

The Venetian Ballroom was filled with desserts from all around the world. Guests had the opportunity to choose between chocolate covered waffle churros, or caramel drizzled red velvet cake. There was even a make your own sundae station and popcorn bar! As everyone made their way around the Venetian ballroom gathering plates and plates of SWEET treats, they were welcomed with a Sugaire® Organic Cotton Candy Hot Tea Infusion Bar to end their night! The Hot Tea Infusion Bar was such a hit, we couldn’t stop serving!

Everyone had such a great time at the event and I am so excited to have the Breakers® team not only as a new client, but as new friends! I can’t wait to see what’s ahead!

Make Your Life Sweeter

- Yasmeen

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