DRYBAR - Texas Workshop

DryBar® is a chain of salons specializing in all things Blowouts. The California based salon has shops all around America, and just celebrated their 100th store opening! Every salon is unique in it’s own way, but all focus on a glamorously chic style.

This past January, the Make Your Life Sweeter® team was asked by DryBar® to participate in their newest workshop in Texas! My team and I arrived at JCPenney Headquarters in Plano to begin setup for the day’s event.

The Make Your Life Sweeter® team and I set up a whimsical tier of Sugaire® Organic Cotton Candy and Hotpoppin® Gourmet Popcorn, both dawned with Customized DryBar® Logo’s to bring everything together. As we set up for the event, I was greeted by the sweetest team at DryBar®. Everyone was so excited to get the workshop started!

As fellow JCPenney employees started to make their way into the showcase, the DryBar® room was ready for anything! As the first group made their way into the room, they were welcomed with a warm greeting from Anna Kimble, the Manage of Product Education for DryBar®. After greetings, Anna showed the JCPenney team a video of DryBar’s biggest accomplishments and greatest moments they’ve experienced together as a team. As the video ended, everyone was welcomed by a VERY special guest, Founder of DryBar® herself, Alli Webb!

As Alli made her way through the crowd of excited guests, she began to do what she does best, style hair! Since the release of DryBar’s latest product “The Brush Crush”, they have yet to keep it on the shelves of all their retail stores. Alli attended the workshop to teach stylists herself on how to properly use the Brush Crush on all potential buyers.

Throughout the day, each session made their way through the beautiful showroom and all left with smiles and a special SWEET treat provided by Make Your Life Sweeter®! My team and I were so honored to have had the opportunity to attend this event and we can’t wait to do more collaborations with the DryBar® team in the future!

Make Your Life Sweeter,

Yasmeen

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